An AI agent that analyzes invalid traffic patterns and recommends domain-specific remediation for publishers.
Became sales' primary upsell demoPiyush Ajmeria
Senior Product Manager | IIM Ahmedabad MBA
I turn complex product problems into measurable growth across AI-enabled AdTech, recruitment and e-commerce. I build 0-to-1 products, improve monetization, and scale engagement through fast, data-led experimentation.
- 3× ARRgrowth at MonetizeMore
- 20M+users on the Naukri platform
- 90M+monthly GenAI-powered communications
- 9h → 1hfraud analysis time per domain
Work
Selected product impact
Four products, what problem each solved, and what changed. Open a card for the full case study.
A website scanner with 78 AI-powered Google policy checks, a domain quality score and LLM-generated remediation steps.
8h → 1h compliance review · 1,200+ leadsAutomated personalized push and email copy across Naukri's communications platform, for faster campaigns and systematic experimentation.
+30% CTR · 90% less campaign creation timeA referral acquisition channel built on personalized QR cards shipped with customer orders.
$1.9M revenue · +20% AOV · +13% retentionExperience
Professional experience
Senior Product Manager (Consultant)
MonetizeMore · Traffic Cop
Aug 2025 – May 2026AdTech · B2B SaaS
Led a fixed nine-month mandate to turn Traffic Cop from a support-heavy toolset into an AI-first, monetizable product line, protecting 550+ publishers and $156M in annual ad revenue.
- Tripled ARR from $2M to $6M through end-to-end product strategy and execution, delivering the defined scope on schedule.
- Cut fraud analysis from 9 hours to 1 hour per domain with an AI-powered IVT Explainer that became a primary sales demo for upsells.
- Launched Ad Policy Grader 0-to-1, automating 78 Google policy checks and reducing compliance review time from 8 hours to 1 hour; deployed for 1,200+ leads.
- Reduced churn by 30%, protecting about $900K in at-risk ARR through analysis of 200+ churn cases and a unified retention playbook.
More impact
- Increased average deal ACV 2.4× through a premium and bundle pricing redesign.
- Improved landing-page lead conversions by 60%.
- Generated $55K from new revenue lines.
Product Manager II
Info Edge · Naukri.com
Dec 2023 – Jul 2025Recruitment technology · 20M+ users
Owned app engagement, retention, GenAI initiatives and communications for Naukri's jobseeker platform.
- Built a GenAI communications engine powering 90M+ monthly messages, lifting CTR by 30% and reducing campaign creation time by 90%.
- Generated ₹90L in revenue through a Women's Day career event that engaged 2M users and onboarded 300+ partner brands; partner diversity listings saw 8.3× applications.
- Increased notification clicks by 65% through ML-based multi-arm bandit experimentation.
- Won the Info Edge Merit Award for an iOS revamp that cut app load time by 50% and raised the App Store rating from 4.4 to 4.7.
More impact
- Recovered 25% of opted-out users through re-permission flows on high-intent journeys, leading to a 28% increase in job applications.
- Generated ₹2 Cr in incremental revenue and 90K+ registrations for Coding Ninjas Masterclass.
Senior Product Manager
eShakti.com
May 2021 – Dec 2023Custom fashion e-commerce
Owned the web and app product roadmap, growth and customer acquisition for a custom women's apparel brand serving customers across the US and Europe.
- Grew app MAU by 63% YoY, installs by 38% and app revenue by 27%.
- Improved conversion by 43% with swipeable custom-style recommendations and tailored imagery across 40+ collections.
- Built a QR-card referral program shipped with orders that generated $1.9M in revenue.
- Generated $2.2M in revenue at 22% higher ROI while managing a $5M advertising budget across 60+ campaigns.
More impact
- Scaled Amazon US revenue 2.5×, from $180K to $450K.
- Shipped an India-focused D2C app in 30 days, reaching ₹5 Cr ARR.
About
How I work
I combine customer research, funnel data and rapid prototyping to solve the right problem before scaling a solution. I connect product decisions to revenue, retention and efficiency, and use experiments to validate assumptions before committing significant engineering effort.
Skills
- AI product & automation
- GenAI product development · LLMs and agentic AI · n8n and workflow automation
- Growth & monetization
- Product-led growth · Pricing and monetization · Acquisition and retention · Funnel optimization
- Data & experimentation
- SQL and Python · A/B testing and experimentation · Analytics and product metrics
Tools: Firebase, Mixpanel, Jira, Tableau, Salesforce
Education
- MBA, IIM Ahmedabad2019 – 2021
- B.Tech., DA-IICT2015 – 2019
Earlier experience
- Futures First · Financial Market Analyst2019
Selected as 1 of 4 analysts from 500+ applicants. Traded sugar futures and options, intraday and algorithmic, for $20K in trading profit.
- FinIQ Consulting · Product Design Intern2020
Led a team of 5 interns on BFSI products; won the ₹10K prize for the best investment-dashboard UI.
- Teach for India · Project Consultant2021
Developed the marketing strategy, business model and investor pitch.
Outside work
State-level volleyball player and former captain of the IIM Ahmedabad and DA-IICT teams; recently picked up badminton & acing it! Also adventure sports, bike riding and fiction.
Contact
Let's talk
Open to Senior PM and AI product roles. The quickest way to reach me is email or LinkedIn.
- Phone
- +91 81097 15078
- in/piyush-ajmeria ↗
- Résumé
- View on Google Drive ↗